For this week's featured Artist in Residence, we'd like to feature painter Natalie Rotramel! Recently Natalie shared her website with us in the community, which is a huge step towards developing her online presence. We are loving how she's getting through the Artist's Framework and is building up to a collection release!
Visit Natalie's website and you'll get an immediate sense of the mindfulness she brings to her work! By succinctly introducing her background, materials and the inspiration behind her work, she quickly helps her potential clients get a sense of what her studio is all about. There are several examples from her portfolio establishing her style as well! We can't wait to see how she continues to develop her website for her next collection launch. Natalie has already started the great work of getting her audience involved in the collection process by asking "What does winter mean to you?" and using her stories to boost engagement! We think these are clever ways to get others invested in your work! Between these lovely captions and the variety of images she's been sharing on her Instagram feed, we really see her making genuine connections to her followers. You can see her work, her face and a consistency in her branding and can't wait to see how it'll grow!
To learn more about Natalie and stay connected with her work, you can visit her on Instagram here and her website here.
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